In this episode, email marketing expert Marc Goldman shares his tips, tools, and strategies for successful email marketing campaigns. We talk about images, and what else you should have in your email, like the number of links and how long the body should be; and we get into exactly what will get ESPs to reward you as the sender for respecting their resources with your emails. Is your list segmented yet? Find out why it should be, in this episode of the Entrepreneur Ignited podcast.
Peter O’Donoghue has been selling since he was thirteen, and you can tell. He’s not only an absolute expert in outbound sales strategies, but as you’ll find out, he knows all of the best technology available for use to make the process as painless and as profitable as possible. This episode, we talk about Peter’s outbound model, which can lead to almost 70% response rates on cold emails. Don’t miss it!
Chris Lang has been working as an email deliverability expert for the past few years after losing his traffic to a false-positive phishing blacklist in 2008. Chris has since built up a foolproof empire to ensure that you keep your emails not only out of the spam folder, but out of Gmail’s Promotions tab, too. Did you know that landing in someone’s inbox instead of their Promotions folder can bump your open rate by up to 10%? Chris tells us how in this episode of the Entrepreneur Ignited podcast.
Nathalie Lussier has been building websites since she was 12, and I trust her more than anyone with her knowledge on pop ups and list building because she has the experience to back it up. Nathalie has launched her 30 day challenge to get people out of their comfort zones, building their lists, and improving their business. Here we talk about which pop up plugins to use and how, and the tricks that Nathalie used in both paid and free advertising to build her customer base.
Sean D’Souza is one of the most respected marketers and copywriters that I have ever come across, and I’m incredibly excited to have him on the show today to walk us through the framework of his book, the Brain Audit. Sean guides us through his Seven Red Bags analogy, and explains the importance (and the trickiness) of working with urgency as a motivator. He also shares where you can find the first chapter of his book for free.
Dave Rogenmoser was born an entrepreneur, and most recently he’s turned his entrepreneurial mindset to LinkedIn: a platform which he thinks is seriously overlooked by most businesses. If you’re working in the B2B space, or are trying to connect with business owners and decision makers, Dave’s surprisingly quick and easy tips will absolutely generate more traffic, more leads, and more conversions.
Dave Espino is an absolute authority on an incredible new platform called Udemy. Udemy is the perfect space to post information products in the form of courses–videos, slideshows, audio–and to start generating some serious passive income. You can also link your Udemy with Blab.IM, which we’ve talked about in previous episodes, to build your list.
I’ve been using Eugene Ware’s Market Samurai for years, and today he shares with us the benefits and importance of creating fantastic content–something that his other program, Content Samurai, makes incredibly easy. We talk about the importance of distribution, and how to get from a single article to heaps of content in an hour or less.